Market Intelligence
HCP Engagement

Case study for pharmaceutical healthcare professionals COVID-19 sales engagement, business forecasting Aspect Ratio
Case study for pharmaceutical healthcare professionals COVID-19 sales engagement, business forecasting Aspect Ratio
Advanced Market and Business Intelligence from Aspect Ratio revealed how pharmaceutical companies are engaging with healthcare professionals during the COVID-19 pandemic

The

Objective

A leading healthcare company wanted to understand how its peers are remotely engaging with HCPs during the COVID-19 pandemic.

Our

Approach

The teams at Aspect Ratio engaged in a two-pronged approach to understand the initiatives made by …

Pharmaceutical Companies

Pharmaceutical
Companies

Vendor
Companies

Vendor Companies

The

Outcome

Engage

Remotely

A 360-degree plan was formulated with recommendations for remote engagement.

Solutions were implemented that focused on E-Detailing, Virtual Meetings, IVR, Chatbot, On-demand solutions, CRM Integration, Virtual Trainings, Web Conferencing for Product Launches, Decision Making Tools, Personal Assistants, AR and VR solutions, Interactive Sales Aid, Digital Promotion, Patient Case Simulation, E-Sample Request, and Interactive Case Studies among others.

Plan for remote and virtual engagement with HCPs (Healthcare Professionals) during the COVID-19 pandemic was developed by Aspect Ratio

Identifying And Shortlisting

Vendors

Benchmarking

Competitors

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Analysis

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Landscape

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Have A Challenging

Requirement?

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